VIP Travel North
Pre-Tour
April 24-27, 2026
VIP Travel North 2026 pre-tour for buyers
Join us for the VIP Travel North 2026 Pre-Tour, where you can combine valuable networking with an unforgettable travel experience.
Over one weekend, you'll explore the best of the Lapland region, seeing firsthand why it's a top destination for UHNW travel. Travel by private coach through the Lapland region, starting from Rovaniemi, and its new hotels, up to Ylläs Jänkäresort and Riekkolodge. Afterwards, we take a moment to enjoy the evening and the resort's calm atmosphere. We'll take a moment to refresh in the Arctic Sauna before we continue to the VIP Travel North main event.
This Lapland-focused familiarisation trip, organised by Sumama and local partners, highlights the possibilities for luxury and high-end tourism. After the tour, you will continue your conversations and build connections with industry partners at VIP Travel North 2026.
For any questions, please email Aleksi Pitkänen.
24.-27.4.2026
date
Place
please note
Starts from Rovaniemi, ends in Levi Panorama Hotel in Finland, Lapland
This tour is only operated by private bus. If you're arriving with your car, you can drive the Pre-tour route yourself.
Please note we start the tour in Rovaniemi, but we wont come back there after the trip ends, we end the trip in Levi.
Preliminary EVENT PROGRAM
Friday 24 April
Arrival to Roaniemi - Transportation arranged according to individual needs
18:00 Tour at Arctic Light Hotel
19:00 Dinner at Arctic TreeHouse Hotel
Overnight stay at Arctic TreeHouse Hotel, Nova Skyland Hotel & Arctic light Hotel
Saturday 25 April
07:00 Peaceful breakfast begins
09:15 Check out and departure from Arctic Light Hotel to Nova Skyland Hotel
09:45 Tour at Nova Skyland Hotel
11:00 Transfer to Aino Private Island Hotel
13:45 Departure to find Skyra Retreat
15:00 Transfer to Jänkäresort
17:30 Dinner, hotel tour and area's program at Jänkäresort
21:00 Part of the group stays overnight at Jänkäresort, the rest transfer to and remain in Riekkolodge for overnight
Sunday 26 April
07:00 Peaceful breakfast begins
09:30 Transfer from Riekkolodge to Jänkäresort for Ylläs Experiences activity
09:40 Ylläs Experiences activity & transfer to Riekkolodge
11:50 Tour & lunch at Riekkolodge
14:00 Transfer to Nivunki Village & program
15:30 Transfer to Kelo Resort
16:15 Keloresort program, dinner and overnight stay
Monday 27 April
07:00 Peaceful breakfast begins
10:00 Check out and transfer to Harriniva Arctic Sauna World
10:30 Area tour, lunch and sauna at Arctic Sauna World
14:30 Transfer to Hotel Levi Panorama